Google Sunsets AdWords API - Verifying your Google Ads Configuration

Google Sunsets AdWords API - Verifying your Google Ads Configuration

Google has released Google Ads to replace Google AdWords and with the update, they have released a new API for partners to push data to their platform. 
As of 27 April 2022, Google has sunsetted the AdWords API.

AVANSER is not aware of any issues caused by the migration performed by Google. However, the change may affect your reporting if you have not refreshed Google's Authentication Code in your Google Ads configurations in a while.

This article, based on the Knowledge Base article Integrations: Google Ads , provides help on how to quickly verify your Google Ads Configuration and ensure your reporting is working as expected.

Verification Steps:
  1. Log onto your AVANSER account on Customer Portal. Select the cog wheel in the left bar and  click Integrations > Google Ads
  2. Identify the Accounts you want to update and click the pencil icon.
You'll be presented with the Account Configuration page. 


Manager Account Customer ID

If you don't use Google Manager Account, skip this step.
With the release of Google Ads API there are some changes with the way the data is managed. If you are using Google Manager Accounts in your Google Ads,you need to specify the Manager Customer ID. Check Google Ads Manager Accounts Help to identify yours. 

The Manager Account Customer ID is required if your Google Ads account depends on a Manager Account

Authorization Code
Click on Click to open Google's Authorization Page. A new window will open requesting you to authorize AVANSER to push data to your Google Ads Account


Click on Allow and proceed to the next section.

When authorized, copy the code presented using the icon displayed in the image above.

Head back to AVANSER Customer Portal and paste the code in the Authorization Code input.

Click Update and Continue

Remember to verify your Google Ads accounts and Numbers are Enabled. 

Your Google Ads reporting will resume.
    • Related Articles

    • Integrations: Google Ads

      This article will guide you through the configuration of Google Ads. In order to use Google Ads reporting, you'll have to configure Google Ads Dashboard to collect the Conversions sent by AVANSER. Follow its dedicated Knowledge Base article available ...
    • Integrations: Google Ads - Set Up Conversions

      This article will guide you through the configuration of Google Ads. You will need to create a Conversion Action within Google Ads. This conversion will be used for attribution. Navigate to https://ads.google.com/ and login with your Google ...
    • Integrations: Google Ads Update Authentication

      Google has changed how it accepts application authentication. As a result of this change, we require all clients who wish to push data to Google Ads to update their Google authentication with AVANSER. The following article will outline the simple way ...
    • Integrations: Google AdWords

      Google AdWords has been retired by Google. It is replaced by Google Ads. Find out more about our Google Ads Integration.
    • Integrations: Number Configuration

      Number configuration has to be configured in AVANSER Customer Portal. Each tracking number can be configured for various integrations including Universal Analytics, Google Analytics 4, Microsoft Ads. In order to access the Integrations, click on the ...